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Extra Space Storage Inc

Exchange: NYSESector: Real EstateIndustry: REIT - Industrial

Extra Space Storage Inc., headquartered in Salt Lake City, Utah, is a self-administered and self-managed REIT and a member of the S&P 500. As of March 31, 2026, the Company owned and/or operated 4,344 self-storage stores in 42 states and Washington, D.C. The Company's stores comprise approximately 3.0 million units and approximately 335.6 million square feet of rentable space operating under the Extra Space brand. The Company offers customers a wide selection of conveniently located and secure storage units across the country, including boat storage, RV storage and business storage. It is the largest operator of self-storage properties in the United States. Extra Space Storage Inc. Condensed Consolidated Balance Sheets ( In thousands, except share data ) March 31, 2026 December 31, 2025 (Unaudited) Assets: Real estate assets, net $ 24,926,765 $ 25,004,350 Real estate assets - operating lease right-of-use assets 737,606 732,176 Investments in unconsolidated real estate entities 1,069,602 1,066,783 Investments in debt securities and notes receivable 1,758,534 1,806,526 Cash and cash equivalents 138,986 138,920 Other assets, net 467,877 515,291 Total assets $ 29,099,370 $ 29,264,046 Liabilities, Noncontrolling Interests and Equity: Secured notes payable, net $ 1,076,443 $ 1,079,565 Unsecured term loans, net 1,495,012 1,494,659 Unsecured senior notes, net 9,446,570 9,432,427 Revolving lines of credit and commercial paper 1,152,500 1,224,000 Operating lease liabilities 769,688 761,106 Cash distributions in unconsolidated real estate ventures 74,288 73,701 Accounts payable and accrued expenses 374,814 357,583 Other liabilities 497,553 516,969 Total liabilities 14,886,868 14,940,010 Commitments and contingencies Noncontrolling Interests and Equity: Extra Space Storage Inc. stockholders' equity: Preferred stock, $0.01 par value, 50,000,000 shares authorized, no shares issued or outstanding — — Common stock, $0.01 par value, 500,000,000 shares authorized, 211,197,111 and 211,155,322 shares issued and outstanding at March 31, 2026 and December 31, 2025, respectively 2,112 2,112 Additional paid-in capital 14,882,445 14,880,646 Accumulated other comprehensive income (loss) 314 (420) Accumulated deficit (1,552,391) (1,449,172) Total Extra Space Storage Inc. stockholders' equity 13,332,480 13,433,166 Noncontrolling interest represented by Preferred Operating Partnership units 47,827 53,827 Noncontrolling interests in Operating Partnership, net and other noncontrolling interests 832,195 837,043 Total noncontrolling interests and equity 14,212,502 14,324,036 Total liabilities, noncontrolling interests and equity $ 29,099,370 $ 29,264,046 Consolidated Statement of Operations for the Three Months Ended March 31, 2026 and 2025 ( In thousands, except share and per share data) - Unaudited For the Three Months Ended March 31, 2026 2025 Revenues: Property rental $ 733,213 $ 704,380 Tenant reinsurance 89,119 84,712 Management fees and other income 33,695 30,905 Total revenues 856,027 819,997 Expenses: Property operations 238,303 223,582 Tenant reinsurance 17,867 17,116 General and administrative 46,509 45,974 Depreciation and amortization 185,795 180,356 Total expenses 488,474 467,028 Gain on real estate assets held for sale and sold, net — 35,761 Income from operations 367,553 388,730 Interest expense (147,299) (142,399) Non-cash interest expense related to amortization of discount on unsecured senior notes, net (12,555) (11,313) Interest income 39,543 38,967 Income before equity in earnings and dividend income from unconsolidated real estate entities and income tax expense 247,242 273,985 Equity in earnings and dividend income from unconsolidated real estate entities 15,760 19,931 Equity in earnings of unconsolidated real estate ventures - gain on sale of a joint venture interest 207 — Income tax expense (10,789) (8,991) Net income 252,420 284,925 Net income allocated to Preferred Operating Partnership noncontrolling interests (673) (724) Net income allocated to Operating Partnership and other noncontrolling interests (10,770) (13,326) Net income attributable to common stockholders $ 240,977 $ 270,875 Earnings per common share Basic $ 1.14 $ 1.28 Diluted $ 1.14 $ 1.28 Weighted average number of shares Basic 210,896,947 211,850,618 Diluted 220,322,872 212,052,742 Cash dividends paid per common share $ 1.62 $ 1.62 Reconciliation of GAAP Net Income to Total Same-Store Net Operating Income — for the Three Months Ended March 31, 2026 and 2025 (In thousands) - Unaudited For the Three Months Ended March 31, 2026 2025 Net Income $ 252,420 $ 284,925 Adjusted to exclude: Gain on real estate assets held for sale and sold, net — (35,761) Equity in earnings and dividend income from unconsolidated real estate entities (15,760) (19,931) Equity in earnings of unconsolidated real estate ventures - gain on sale of a joint venture interest (207) — Interest expense 147,299 142,399 Non-cash interest expense related to amortization of discount on unsecured senior notes, net 12,555 11,313 Depreciation and amortization 185,795 180,356 Income tax expense 10,789 8,991 General and administrative 46,509 45,974 Management fees, other income and interest income (73,238) (69,872) Net tenant insurance (71,252) (67,596) Non same-store rental revenue (54,604) (36,831) Non same-store operating expense 36,433 26,955 Total same-store net operating income $ 476,739 $ 470,922 Same-store rental revenues 678,609 667,549 Same-store operating expenses 201,870 196,627 Same-store net operating income $ 476,739 $ 470,922 Reconciliation of the Range of Estimated GAAP Fully Diluted Earnings Per Share to Estimated Fully Diluted FFO Per Share — for the Year Ending December 31, 2026 - Unaudited For the Year Ending December 31, 2026 Low End High End Net income attributable to common stockholders per diluted share $ 4.30 $ 4.60 Income allocated to noncontrolling interest - Preferred Operating Partnership and Operating Partnership 0.22 0.22 Net income attributable to common stockholders for diluted computations 4.52 4.82 Adjustments: Real estate depreciation 3.12 3.12 Amortization of intangibles 0.05 0.05 Unconsolidated joint venture real estate depreciation and amortization 0.13 0.13 Funds from operations attributable to common stockholders 7.82 8.12 Adjustments: Non-cash interest expense related to amortization of discount on unsecured senior notes, net 0.19 0.19 Amortization of other intangibles related to the Life Storage Merger, net of tax benefit 0.04 0.04 Core funds from operations attributable to common stockholders $ 8.05 $ 8.35 Reconciliation of Estimated GAAP Net Income to Estimated Same-Store Net Operating Income — for the Year Ending December 31, 2026 (In thousands) - Unaudited For the Year Ending December 31, 2026 Low High Net Income $ 975,500 $ 1,059,000 Adjusted to exclude: Equity in earnings of unconsolidated joint ventures (63,500) (64,500) Interest expense 597,000 592,000 Non-cash interest expense related to amortization of discount on unsecured senior notes, net 43,000 42,000 Depreciation and amortization 738,500 738,500 Income tax expense 48,000 47,000 General and administrative 192,500 190,500 Management fees and other income (140,000) (141,500) Interest income (149,500) (151,000) Net tenant reinsurance income (289,000) (292,000) Non same-store rental revenues (221,000) (222,000) Non same-store operating expenses 145,000 144,500 Total same-store net operating income 1 $ 1,876,500 $ 1,942,500 Same-store rental revenues 1 2,691,000 2,745,000 Same-store operating expenses 1 814,500 802,500 Total same-store net operating income 1 $ 1,876,500 $ 1,942,500 (1) Estimated same-store rental revenues, operating expenses and net operating income are for the Company's 2026 same-store pool of 1,870 stores. On January 1, 2026, the Company updated the property count of the same-store pool from 1,804 to 1,871 stores. In the quarter ended March 31, 2026, one property was removed due to casualty loss, reducing the same-store pool to 1,870 stores. SOURCE Extra Space Storage Inc.

Did you know?

EXR's revenue grew at a 17.1% CAGR over the last 6 years.

Current Price

$139.33

-1.89%

GoodMoat Value

$163.88

17.6% undervalued
Profile
Valuation (TTM)
Market Cap$29.42B
P/E31.16
EV$41.83B
P/B2.19
Shares Out211.14M
P/Sales8.62
Revenue$3.41B
EV/EBITDA18.66

Extra Space Storage Inc (EXR) — Q4 2025 Earnings Call Transcript

Apr 5, 202616 speakers5,705 words64 segments

AI Call Summary AI-generated

The 30-second take

Extra Space Storage reported a slight improvement in its business during the last quarter of 2025, with revenue beginning to grow again after a tough period. Management feels more confident heading into 2026 because they are finally able to charge new customers higher prices and the flood of new competing storage facilities is starting to slow down. However, their outlook for the year remains cautious, expecting only slow and steady progress.

Key numbers mentioned

  • Q4 same-store revenue growth of 0.4%
  • Full year core FFO growth of 1.1%
  • Common share repurchases of approximately $141 million
  • Closed on 27 operating stores for $305 million in Q4
  • Bridge loan portfolio of approximately $1.5 billion at year-end
  • Mid-February occupancy of 92.5%

What management is worried about

  • The company has not assumed a meaningful improvement in the housing market for its 2026 outlook.
  • The guidance does not assume a change to current pricing restrictions in Los Angeles County, which is a headwind.
  • There is still pressure on healthcare costs, which is a headwind all companies are facing.
  • The company is defending itself against a complaint filed by the New York City Department of Consumer and Worker Protection.
  • There has been a post-COVID increase in regulation and attempted regulation of the self-storage industry.

What management is excited about

  • Sixteen of the company's top 20 markets experienced positive year-over-year move-in rates to new customers in Q4.
  • The company feels better with regard to its positioning going into 2026 than it did heading into 2025.
  • The company's diversified external growth platform provides opportunities across various channels, giving it an advantage.
  • The company expects a continued incremental reduction in new stores getting delivered to the market.
  • The company believes AI will play a significant role in its operations and technology framework moving forward.

Analyst questions that hit hardest

  1. Michael Goldsmith, UBS: On flat same-store revenue guidance. Management responded by explaining the guidance range captures potential acceleration or deceleration and that the midpoint implies generally flat growth compared to the exit of Q4 2025.
  2. Eric Wolfe, Citi: On assumptions for declining move-in rate growth. Management responded by acknowledging that lapping comps becomes more difficult in the back half of the year and cited a 40-basis-point headwind from Los Angeles pricing restrictions.
  3. Caitlin Burrows, Goldman Sachs: On improved confidence not fully reflected in guidance. Management responded that it is hard to be fully optimistic before the leasing season and that they will remain somewhat cautious until then.

The quote that matters

We feel better with regard to our positioning going into 2026 than we did heading into 2025.

Joseph Margolis — CEO

Sentiment vs. last quarter

Omit this section as no direct comparison to a previous quarter's transcript or summary was provided in the context.

Original transcript

Operator

Hello, everyone. Thank you for being here and welcome to the Extra Space Storage Inc. Q4 2025 and Year-end Earnings Call. I will now pass the call to Jared Conley, VP of Investor Relations. Please proceed.

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JC
Jared ConleyVP of Investor Relations

Thank you, Miriam. Welcome to Extra Space Storage's Fourth Quarter 2025 Earnings Call. In addition to our press release, we have furnished unaudited supplemental financial information on our website. Please remember that management's prepared remarks and answers to your questions may contain forward-looking statements as defined in the Private Securities Litigation Reform Act. Actual results could differ materially from those stated or implied by our forward-looking statements due to risks and uncertainties associated with the company's business. These forward-looking statements are qualified by the cautionary statements contained in the company's latest filings with the SEC, which we encourage our listeners to review. Forward-looking statements represent management's estimates as of today, February 20, 2026. The company assumes no obligation to revise or update any forward-looking statements because of changing market conditions or other circumstances after the date of this conference call. I would now like to turn the call over to Joe Margolis, Chief Executive Officer.

JM
Joseph MargolisCEO

Thank you, Jared, and thank you, everyone, for joining today's call. We delivered positive core FFO in the fourth quarter of 2.5% and full year core FFO growth of 1.1% despite challenging but improving operating and supply environments. Operationally, we continued to experience the trend of increasing new customer move-in rates, while maintaining strong occupancy levels. In fact, in the fourth quarter, 16 of our top 20 markets experienced positive year-over-year move-in rates to new customers and sequential improvement in revenue growth, contributing to same-store revenue growth returning to positive 0.4% in the quarter. Only 2 of our top 20 markets reached this metric in the fourth quarter of 2024. In the quarter, we also deployed capital strategically in a number of our investment and external growth channels. First, we took advantage of an opportunity to repurchase approximately $141 million of our common shares at an average price of around $129. Second, we closed on 27 operating stores for $305 million, bringing our full year total to 69 stores for $826 million. Third, we executed several high-value joint venture-related transactions, acquiring 7 stores for $107 million gross while selling our interest in 9 joint venture properties and unlocking a $37 million promote. Fourth, we originated $80 million in bridge loans, growing the portfolio to approximately $1.5 billion at year-end. And finally, we added 78 third-party managed stores with net growth of 45 stores in the quarter. For the full year, we added 379 stores and 281 net new stores to the program, bringing our total managed portfolio to 1,856 stores. Our diversified external growth platform continues to provide us with opportunities across various channels, which we believe gives us an external growth advantage over all other industry participants. Overall, it was another solid year for Extra Space Storage. We generated positive same-store revenue and FFO growth, and our external growth platform is firing on all cylinders. While only incremental, we are pleased to see progress in most of our markets as they absorb the new supply that was delivered in the last few years. We feel better with regard to our positioning going into 2026 than we did heading into 2025, and in our ability to gradually accelerate performance as fundamentals continue to improve through 2026. I will now turn the time over to Jeff Norman.

JN
Jeff NormanCFO

Thanks, Joe, and hello, everyone. As Joe mentioned, we are pleased with the sequential improvement we've experienced in new customer rate growth as well as seeing acceleration in our same-store revenue growth. We were also pleased to see improvement in our same-store operating expenses, which increased only 1.1%, with several notable drivers. Property taxes declined 3.4% due to the expected normalization of prior year increases, and property operating expenses, including utilities, were down over 5%. These savings were partially offset by higher healthcare costs and elevated marketing expense. Our decision to invest more in marketing has been instrumental in driving our stronger move-in rates and positions us for revenue growth as we move through 2026. The net result was same-store NOI growth of 0.1% for the quarter. Our low leverage balance sheet remains strong with 93% of our total debt at fixed rates, net of loan receivables and a weighted average interest rate of 4.3%. Our commercial paper program launched in December of 2024 saved us over $3 million in incremental interest expense during 2025 and has been another useful tool to optimize our cash management and reduce our cost of capital. We have only one material debt maturity in 2026 and a balanced maturity schedule over the next decade. Our flexible and conservative balance sheet provides us access to many types of capital and we have plenty of dry powder to efficiently execute on our growth strategy. In last night's earnings release, we provided our 2026 outlook. Our guidance reflects our current visibility and represents a slow and steady recovery in storage fundamentals. We have not assumed any specific catalysts that could materially accelerate storage demand or any material positive or negative changes in the economy. Specifically, we have not assumed a meaningful improvement in the housing market, nor a change to current pricing restrictions in Los Angeles County. With these factors in mind, our 2026 same-store revenue guidance is negative 0.5% to positive 1.5%. Our expense growth range is 2% to 3.5%, reflecting disciplined cost management while maintaining strategic investments in our people, our properties and our platform that drive long-term revenue growth. This results in same-store NOI of negative 2.25% to positive 1.25%. Our core FFO range for 2026 is $8.05 to $8.35 per share, approximately flat on a year-over-year basis at the midpoint. Our guidance assumes that average bridge loan balances remain generally flat as compared to 2025. It also assumes that most of our 2026 acquisitions will be completed in joint venture structures. In summary, we are encouraged by our positive momentum in new customer move-in rates and same-store revenue. While it takes time for rate improvements to flow through our rent roll, our stable occupancy and strong customer acquisition platform position us well to capitalize on demand as market fundamentals continue to improve in 2026. The combination of our operational strength, talented team, and diversified growth platform gives us confidence that we can continue to deliver long-term value for our shareholders through 2026 and beyond. With that, Miriam, let's open it up for questions.

Operator

Your first question comes from the line of Michael Goldsmith of UBS.

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MG
Michael GoldsmithAnalyst

First question is just on the same-store revenue guidance. You did 0.4% same-store revenue growth in the fourth quarter, the midpoint of the guidance calls for things to remain the same in 2026 at 0.5%. So recognizing that you've now had the benefit of street rates being positive and that's starting to flow through, I guess I would have expected it to be a little bit higher. So can you kind of walk through kind of like what's the read on how we should interpret the midpoint of the guidance kind of expecting trends to remain kind of flat with where they currently are and if there's any sort of seasonal cadence associated with that, that'd be helpful?

JN
Jeff NormanCFO

Sure, Michael. Thanks for the question. You're right that at the midpoint it really implies generally flat same-store revenue growth as compared to our exit in the fourth quarter of 2025. As always, we provide a range recognizing the number of factors that could have evolved throughout the year, and to your point, at the higher end of our range, that would imply continued acceleration in 2026. And at the low end, some deceleration, generally flat at the midpoint, as I mentioned. And based on the trends we're seeing today with steady occupancy improving and steady new customer rate growth and a gradual year-over-year compression of the roll down between move-out and move-in customers, it's setting itself up to provide a better fundamental outlook than we saw last year. All that said, the range does capture a number of potential outcomes, which include both acceleration or deceleration, depending where you are in that range.

MG
Michael GoldsmithAnalyst

And maybe sticking with the trends you're seeing today, can you kind of give us an update with how street rate has trended through January and into February and just to see if anything has changed in terms of demand environment or the existing customer into the new year? That'd be helpful.

JM
Joseph MargolisCEO

Sure. So for the first 45 days of the year, we continue to see the trends we saw in the fourth quarter. Mid-February occupancy is 92.5%. It's about 40 basis points down year-over-year, and rates to new customers are sort of up slightly over 6%. So all the positive signals continue.

Operator

Your next question comes from the line of Samir Khanal of BofA Securities.

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SK
Samir KhanalAnalyst

Jeff, maybe sticking to guidance here. On the expense side, it's that 2% to 3.5%. You go back last year and even the prior years, it's been higher. So I guess what gives you the confidence to kind of come out with that sort of lower range this time of the year?

JN
Jeff NormanCFO

Yes. Thanks, Samir. The biggest needle mover as we compare to 2025 is property tax. As you know, for the first half of '25, we had outsized property tax increases that impacted our full year number, with that being the biggest driver of the expenses. We saw that normalize in Q3 and improve further in Q4, and we expect that to be at a more inflationary type rate in 2026. That's the biggest factor. Insurance, which is running a little hot in Q3 and Q4, we have a midyear renewal. All indications are that the market's favorable, and we would expect that to improve materially in the second half of the year. And then most of the other line items, we've done a good job of containing and finding additional efficiencies and think those will be low single digits, if not better. So without getting to specific guidance line item by line item, gives you some of the big building blocks.

SK
Samir KhanalAnalyst

Got it. And the other line item that sort of stuck out was the acquisition volume guidance. I know you talked about dry powder, you talked about external growth, but that level is lower than what you were guided to last year. Maybe provide more color on that and kind of broadly what you're seeing kind of on the transaction side.

JM
Joseph MargolisCEO

Sure. So we expect in 2026 that most of our acquisitions will be done in a joint venture format where we put in a minority of the capital. So $200 million of our capital may represent a much larger number of gross acquisitions. And that's because given where returns are in the market for deals, we would likely not be interested in many of them wholly owned on balance sheet where if we do them in a joint venture structure, we can enhance the returns so they become accretive to our shareholders. I'd also say it's a guidance number and we have plenty of capital, sources of capital, that if there are other opportunities, we will execute them and increase our guidance like we have for the last 2 years.

Operator

Your next question comes from the line of Brendan Lynch of Barclays.

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BL
Brendan LynchAnalyst

Joe, you mentioned that street rates are improving in 16 out of 20 markets, which is promising. However, regarding same-store NOI, it appears that nearly half of your markets are still experiencing declines. How should we approach the idea of these improved street rates contributing to an increase in same-store NOI and more markets turning positive in the upcoming quarters?

JM
Joseph MargolisCEO

Yes, I think it's a good question and you kind of hinted at the answer. It does take time for new rates to flow into the rent roll. We only churn 5%, maybe 5% to 6% of our customers a month. So it's really a forward indicator and not something that has immediate impact on our results.

JN
Jeff NormanCFO

And Brendan, from an NOI standpoint, property taxes in a lot of those markets that you're seeing in the 2025 numbers were a pretty significant factor. And with that being more muted and we expect it to be more muted in '26, that's another positive driver as we think of how that flows through the NOI where we don't anticipate the same headwind in some of those markets with outsized property tax growth.

BL
Brendan LynchAnalyst

Great. That's helpful. And maybe another follow-up on the expense front. Jeff, you called out health care costs being a factor in the fourth quarter. We've heard a lot of your peers suggest the same. What is your expectation for that line item going forward in 2026?

JN
Jeff NormanCFO

Yes, there still will be pressure on the health care side. That is the headwind that I think all companies are facing. On the other hand, we continue to find efficiencies in general payroll and staffing, which mutes it to some extent. So I won't provide specific numbers in terms of our budget. But overall, the total payroll line item is within our general expectation for expenses as a whole, driven by savings on the payroll side.

Operator

Your next question comes from Salil Mehta of Green Street Advisors.

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SM
Salil MehtaAnalyst

Just a quick one here to start off. Regarding California's, I think it was, Senate Bill 709 that went into effect earlier this year. Have you guys been able to see any, I guess, tangible changes in customer behavior or patterns as a result, I guess, the forced extra disclosure that was mandated?

JM
Joseph MargolisCEO

So our disclosure pre-legislation was as robust as what they're requiring. Now they want it in a different spot in the lease, in a specific font and color. None of that made any difference. We had very robust disclosure before the bill, and now everybody has the similar disclosure, kind of more of a level playing field, and we haven't seen any effect on our leasing activity in California.

SM
Salil MehtaAnalyst

Awesome. That's great to hear. And I guess a slight pivot here as a follow-up. You guys mentioned that the guidance is not factoring in any housing market recovery or any improvements in the macroeconomic environment. But I guess more broadly speaking, what are like the top, I guess, macroeconomic drivers outside of home sales that you guys view could help provide a catalyst for the storage industry? Are you guys tracking anything specific, both on a market and national level? Any color here will be super helpful.

JM
Joseph MargolisCEO

So a couple of factors that we think are very important. One is job growth. Job growth is highly correlated to self-storage performance, and it's one of the reasons that even though in 2025 our exposure to Sunbelt markets was a headwind, that we believe our proportional overexposure compared to our peers to the Sunbelt is going to be a benefit to us, because in the future we do believe that's where there'll be outsized job growth. And then the other most important factor is, of course, supply. And we see not that supply is going to zero. I don't think it will ever go to zero, but we do see a continued incremental reduction in new stores getting delivered.

Operator

Your next question comes from Michael Griffin of Evercore.

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MG
Michael GriffinAnalyst

Maybe to start, Joe, just on the interplay between rate and occupancy. I realize you guys are solving for revenue maximization, but just given that you've run at, call it, a higher elevated occupancy compared to the industry group, and it seems to be some pretty constructive commentary on the new customer rate growth side. Does now feel like the right time to lean more into pricing? Or how should we think about the push and pull between rate and occupancy to drive revenue this year?

JM
Joseph MargolisCEO

So I don't think you can think about it as we're leaning into occupancy or we're leaning into rate. Our algorithms price every unit type in every building every night. And we'll make those decisions as to whether, to use your words, they want to lean a little bit into rate more or whether they want to pull back to encourage more rentals on a unit type by unit type basis in every single building. So I can't tell you that Jeff and I sit around the table and say, let's lean into rate, lean into occupancy. It's just not the way it works.

MG
Michael GriffinAnalyst

Certainly, that's some helpful context. And then maybe just next, I know there was an earlier question just on the regulatory landscape, but there was some news out a couple weeks ago just related to stuff going on in New York. I realize there's probably only so much you can say, but maybe from a broader perspective, is kind of the regulatory onus more of a focus, a potential headwind as it relates to jurisdictions and municipalities, whether it's on capping rate increases or what have you this year? And how do you think Extra Space is positioned to sort of maybe address some of the concerns out there as it relates to potential regulatory environment?

JM
Joseph MargolisCEO

Sure. Good question. So with respect to New York, we were served with the complaint filed by the New York City Department of Consumer and Worker Protection. We disagree with the allegations in the complaint. To give you context, the complaint cites 117 consumer complaints over a 3-year period having to do with our 60 properties in New York City. So we have well over 100,000 customers in that time frame, so 0.1% of our customers issued a complaint to the city. We will defend ourselves vigorously, and because it's active litigation, I really can't say anymore. With respect to the broader question about regulatory patterns, we certainly have seen post-COVID an increase in regulation and proposed or attempted regulation of the self-storage industry. There's been a few jurisdictions that have proposed price caps, as you suggest, but none of those have been implemented, and I think that's a difficult piece of legislation to get passed. I think what's more common is disclosure legislation. That's been successful in many states. And as I said earlier, in many ways, we welcome that because we believe our disclosure is very robust, best-in-class. And to the extent certain disclosure has to be codified that everyone has to do it, that could be a good thing for us.

Operator

Your next question comes from Eric Wolfe of Citi.

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EW
Eric WolfeAnalyst

As far as your same-store revenue guidance, I know you just try to maximize your same-store revenue and you're not going to guide the specifics on occupancy versus rate because it's the combination of the two. But as part of your guidance, you seem to at least be assuming that this current trend of 6% move-in rate growth comes down materially. I think that sort of has to be the case to get to your guidance. First, is that the right conclusion that you're assuming that, that move-in rate growth comes down? And then second, what would cause that? Is it the comps getting more difficult, demand indicators just sort of flattish? Like, what would actually cause that?

JN
Jeff NormanCFO

Yes, Eric. Thanks for the question. As you acknowledge in your question, we don't assume that all factors remain equal. So as you talk through it, of course, increases and decreases in occupancy, increases and decreases rates are all factors. But in your scenario referring to rates specifically, if we were to try to isolate that, certainly lapping comps does become more difficult as you move particularly in the back half of the year. So I mean that would be a reasonable assumption. But as Joe led with, we are okay if we're driving revenue growth through any of those levers. So we do provide the range partially to recognize each of those factors and that some could be stronger or weaker. We're also mindful of the fact that you have a headwind of approximately 40 basis points from pricing restrictions in Los Angeles County. So those are all things that we're thinking through as we come up with our range.

EW
Eric WolfeAnalyst

Got it. And that 40 basis points on L.A., is that like a dilution, like what it would be doing versus what it will actually do? And maybe you could just share what your actual forecast is for L.A. in terms of sort of actual same-store revenue. So when you're forecasting it for 2026, like what's the number that you expect it to end up at for the year?

JN
Jeff NormanCFO

No. Thanks for the question. We don't guide at the market level or disclose that at the market level, but you're right that, that is dilution versus what we would have expected growth to be in those markets, absent those restrictions.

Operator

Your next question comes from the line of Ravi Vaidya of Mizuho.

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RV
Ravi VaidyaAnalyst

Can you offer color on your discounting strategy in the broader promotional environment in 4Q? And what do you have embedded in the guide from a discounting and promotional standpoint?

JM
Joseph MargolisCEO

Our discounting strategy is based on channel-specific research and testing we've conducted over several years. Online, we rarely provide discounts, such as one month free or $1 for the first month, because our data clearly shows that long-term customers looking for storage online do not respond positively to these offers. We do offer discounts in our physical stores based on unit type, occupancy, and other factors, and we will continue this approach. I do not anticipate any changes to our discounting strategy unless the data indicates a need for adjustment.

RV
Ravi VaidyaAnalyst

Got it. That's really helpful. Just one more here. Can you describe how your team is using AI or any agentic technologies and maybe how that's an opportunity to lower marketing expense or any other operating expenses?

JM
Joseph MargolisCEO

Sure. We see AI as falling into two main categories: external use and internal use. Externally, AI is significantly impacting traditional search in a way that is rapidly evolving. We're closely monitoring these changes. Currently, the factors and metrics that drive success in SEO for us and other major companies appear to be the same ones that are effective in AI platforms like Google AIO or ChatGPT. This is an area where we, along with other large companies, have the necessary expertise, technology, focus, and resources to stay engaged. I believe this will continue to give larger companies a competitive edge, setting us apart from most of the industry and enabling further consolidation. Internally, we have utilized machine learning in our pricing models for many years, also employing it in areas like marketing spend, software development, and certain aspects of call centers. Looking ahead, we foresee it assisting with help desk operations and contact management. There are numerous potential applications. We have established an internal platform team to ensure we approach this carefully and to evaluate the many opportunities that arise. We believe AI will play a significant role in our operations and technology framework moving forward.

Operator

Your next question comes from Todd Thomas of KeyBanc Capital Markets.

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TT
Todd ThomasAnalyst

I just wanted to first follow-up on the revenue growth forecast and some of the comments made earlier. Is the base case for guidance at the midpoint, is that currently sort of assuming a stronger first half and a moderating growth rate in the second half of the year as the comps get a little bit more difficult? Is that sort of the right way to think about it based on your comments?

JN
Jeff NormanCFO

Good question, Todd. As you can see from the full range, the growth is still quite flat, at the higher end of 1.5%. Seasonality may affect that by 10 to 20 basis points in either direction as the year progresses. However, this might be as significant a factor as last year’s comparisons. So I wouldn't read too much into that. I would consider it more as gradual, slow, and steady growth. But you’re correct in noting that more challenging comparisons will arise as the year continues.

TT
Todd ThomasAnalyst

Okay. And then, Joe, you mentioned job growth as an important factor for demand. You talked about Sunbelt job growth being a favorable long-term factor. New York, Southern California, Miami, San Francisco, they've been some of the higher performer markets. I realize some of that's Sunbelt, but they've been sort of some of the higher performer markets. It seems with sequential revenue growth really leading the way. Do you expect to see those markets continue to perform or outperform in 2026? Or do you think that you'll see some of the other Sunbelt markets really take the lead next year? Or is it just more of a gradual recovery process for some of the other markets?

JM
Joseph MargolisCEO

I believe it's more of a gradual recovery process. The relationship between market performance in 2025, particularly, relates to supply. The muted performance in many Sunbelt markets was due to oversupply, while many of the markets you mentioned did not have that issue. Historically, if we look at long-term trends market by market, we see that market performance is cyclical. It's quite challenging to find correlations between different markets, which is why our strategy focuses on maintaining a widely diversified portfolio that includes exposure to as many growth markets as possible. One aspect to consider is how each market has performed over the past two years. Atlanta has faced challenges because it experienced several years of double-digit revenue growth, and it is now at a different point in the cycle. Markets will alternate between periods of overperformance and underperformance, and having a diverse portfolio can help smooth out those fluctuations in returns.

Operator

Your next question comes from the line of Viktor Fediv of Scotiabank.

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VF
Viktor FedivAnalyst

I have a question regarding your ECRI strategy. So you previously mentioned that your ability to drive increases is somewhat limited until street rates start to increase. So what is the average magnitude of increases sent to customers today versus this time last year? And what is your kind of base case assumption for ECRI contribution to same-store revenue growth in 2026? And how does it compare to 2025?

JN
Jeff NormanCFO

So Viktor, we don't disclose specifics around the program. We view that as a competitive advantage and part of our overall revenue strategy, but we don't see it changing materially on a year-over-year basis. So at the portfolio level, contributions should be generally similar with the one caveat being Los Angeles County.

Operator

Your next question comes from the line of Caitlin Burrows of Goldman Sachs.

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CB
Caitlin BurrowsAnalyst

You mentioned that you expect continued incremental reduction in new stores getting built. So wondering if you can give more details on your supply expectations, which markets are more versus less exposed, and also which data or source informs that view?

JM
Joseph MargolisCEO

We begin with Yardi, a national database that may hold a different perspective. We take that data and apply it solely to the markets where we operate. For instance, we're not concerned about developments in North Dakota. Additionally, we leverage information from our local teams, including our investments and management teams. When we analyze stores expected to open in 2026 within our same-store markets, we see a slight decrease, which is modest yet noticeable. It's important to note that while Yardi is an excellent data source and arguably the best in the industry, it can struggle to promptly remove projects from their listings once they are canceled. Historically, actual store deliveries tend to be lower than initial predictions. We believe the situation will gradually improve, particularly in the same markets that include the Sunbelt regions like northern New Jersey, Las Vegas, Phoenix, and Atlanta. While there's no immediate oversupply, conditions are expected to enhance over time.

CB
Caitlin BurrowsAnalyst

Got it. Okay. And then also on your comments that you feel better going into '26 than '25, I'm guessing that incremental improvement to supply is part of it. But I guess, is there anything else you can comment on what's driving that? And is there a certain line item in your guidance that reflects that confidence? Because it looks like the full year '25 same-store revenue and same-store NOI results are within the '26 guidance range. So just wondering if that improved feeling is reflected in guidance or not necessarily.

JM
Joseph MargolisCEO

So I think the biggest difference between going into '25 and going into '26 is going into '25, we were still experiencing every month negative new rates to customers. And now we've turned that corner for a number of months and that pattern has certainly established itself. So that and the supply situation has certainly helped us feel better going into 2026. With respect to our guidance, we've gotten a lot of questions about that. It's really hard prior to the leasing season to be fully optimistic and fully bake these trends into your guidance, right? We've had 2 years where we did not have the leasing season that we expected, and until we get to that point where we know what the leasing season is going to be like, we're going to remain somewhat cautious.

Operator

Your next question comes from Ronald Kamdem of Morgan Stanley.

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RK
Ronald KamdemAnalyst

I have two quick questions. First, regarding the operating platform, it seems you've adopted the approach of having staff in stores to manage assets and sales, which you believe will be beneficial. I would like to hear more about your thoughts on the long-term possibility of replacing staff in that platform. Second, are there any significant changes you are considering to help accelerate growth on the platform?

JM
Joseph MargolisCEO

Our philosophy is to give customers the freedom to choose how they want to do business with us. If we limit their options, they can't make that choice. Currently, customers can interact with us online, at the call center, or in the store. A significant portion, 31%, of our leases come from customers who visit our stores without prior online or phone interaction. These customers have access to technology, yet they prefer coming to the store for specific reasons. If they find no one there, they might opt to scan a QR code, visit our website, or go to a competitor instead. In a business where margins are high, losing even a few rentals can result in significant revenue loss. Customers continue to express a desire to speak with a store manager. Of those, 5% start online, reserve a unit, but won’t finalize the lease until they visit the store, see the unit, and talk to a manager. Additionally, 8% initiate reservations via the call center but will only sign a lease after visiting the store and consulting with a manager. The presence of a store manager is crucial; they help maintain the store, deter break-ins, prevent unauthorized living, and ensure cleanliness. Our management business is expanding more rapidly than that of competitors who lack store managers, as people prefer having managers overseeing their valuable assets. We strongly believe this contributes to our higher occupancy rates and rents compared to competitors. However, we are exploring ways to increase efficiency and reduce hours. Until customers indicate they only want to engage digitally, I don't envision a future without store managers.

RK
Ronald KamdemAnalyst

Super helpful. I want to come back to the operating expense question because it was sort of lower than we anticipated as well. I think you hit on the insurance and maybe you sort of talked about property taxes as well, but maybe can you talk through sort of marketing spend and some of the other line items that's getting you to that guidance?

JN
Jeff NormanCFO

Thanks, Ron. I think you hit 2 of the biggest ones in terms of primary drivers of growth in 2026, at least as we anticipate in our guidance. And then marketing is the, I would say, the variable expense. And as we've talked about before, we really view that as a revenue driver. So it's a line item that we're happy to pull back on if we're not getting the returns we want and still see healthy transaction volume. On the other hand, it's one that we're also happy to lean into and spend more because it's pretty direct return that we can calculate. So I would say that, that's probably your risk factor, Ron, to the positive and to the negative, is marketing expense. And then on the margins, property taxes, just because of the magnitude of the total expense load that they contribute. The rest, Ron, I would say would be definitely inflationary. Sorry about that.

Operator

Your final question comes from Michael Mueller of JPMorgan.

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UA
Unknown AnalystAnalyst

It's Daniela here. It seems you have addressed most of your backlog of bridge loans. Given that the balance is anticipated to remain relatively stable in 2026, should we anticipate a decline in the balance after 2026? Or is there sufficient activity to maintain it at this level?

JN
Jeff NormanCFO

Thank you for the question. We are intentionally guiding to maintaining relatively flat balances. This is not due to a lack of volume for originating loans, but rather because we have a flexible structure that allows us to decide how much of the loan to keep. If we see increased volume, we can sell more of our mortgage notes and retain the higher-yielding mezzanine piece, or we can keep both. We are confident that we can maintain these balances at this level based on the origination activity we've observed. Additionally, many borrowers choose to exercise extensions, which often occurs at or before maturity, allowing us to acquire these assets and acting as a pipeline for future acquisitions. We are pleased to engage with the industry and partner with other storage participants. This approach also aids in management, sources future acquisitions, and delivers solid returns along the way.

Operator

There are no further questions at this time. I will now turn the call over to Joe Margolis, Chief Executive Officer, for closing remarks.

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JM
Joseph MargolisCEO

Thank you all for the questions. Good conversation. We appreciate your interest in Extra Space and look forward to reporting to you throughout the year how we do on our guidance. Thank you and have a great day.

Operator

This concludes today's call. Thank you for attending. You may now disconnect.

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